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Licensed product brings enormous company low; also, dog bites man
 

« Battle Of The Board Game Design Stars! | Main | Audio Report: 2005 Recap »

January 09, 2006
12:18 PM: Mike Sugarbaker says...
Licensed product brings enormous company low; also, dog bites man

Reuters: "Britain's Games Workshop Group Plc said full-year profit would likely fall short of expectations as interest wanes in fantasy battle games." I suspect the generality of that statement is Reuters', not GW's, as the rest of the announcement focuses on the sagged-to-the-floor fortunes of the Lord of the Rings miniatures line. Why they don't announce that they're killing it is beyond me - it'd probably bounce the stock back up, and it's not as if they don't know how to deal with jilted, angry gamers. Oops, I might know why after all; sucky contract with the licensor!



 
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